Gallery of product images
- Price
- £8.80 – £15.50
- Free Click & Collect over £40
- Free standard delivery over £50
- Free returns, restrictions apply
Product description
Product code: 47281701
The Ordinary, the #1 Serum Brand in the UK*
*Source: Circana (UK) Ltd, Retail Tracking Service, Circana's 'Prestige' Retailers+, Skincare Unit Sales by Division, Face Serum and Body Serum combined, 12 months ending May 2024. +Prestige Retailers defined as retailers authorised by law to carry specific products.
A reformulation of our most-loved hydration serum that instantly hydrates and plumps, while smoothing texture and wrinkles. This new formula has a slight yellow tinge when compared to our previous formula due to the addition of a ceramide blend. This is the natural colour of this new raw material.
Hyaluronic Acid 2% + B5 provides instant plumping hydration to give softer, smoother, healthy-looking skin. The lightweight formula replenishes the skin’s hydration levels with all-day results and helps the skin retain moisture to re-plump dry, dehydrated skin. Hyaluronic Acid 2% + B5 also promotes skin suppleness and elasticity, while minimising the appearance of fine dry lines.
This formulation contains 5 forms of hyaluronic acid, which helps provide hydration to multiple layers of the surface of the skin. Hyaluronic acid is a humectant found naturally in the skin where it binds to water. The forms included are low-, medium- and high-molecular-weight molecules, a HA crosspolymer, and hydrolyzed HA.
The formulation also contains ceramides to help keep moisture locked in. Ceramides are lipids (fatty molecules) found naturally in the skin that help support the skin barrier to keep the skin protected and hydrated. The ceramides used in this formula are known as sphingolipids
Pro-vitamin B5 helps support the formation of key skin barrier components like ceramides and fatty acids, which further helps keep moisture locked in, keeping the skin moisturised for longer.
Testing shows:
- Provides instant plumping hydration that lasts all-day
- Gives instantly smoother-feeling skin
- Strengthens the skin’s moisture barrier
- Promotes supple skin with improved elasticity
- Minimises the look of fine dry lines
Product specification
- Brand
- The Ordinary
- Country of Origin
- Canada
- Volume
- 30ml
Ingredients
Click on an ingredient to see its source, uses and effects. All ingredients are listed in descending order by weight.
Brand information
Delivery and returns
Delivery and collection options
- Standard Delivery
- £4.50
- UK delivery within 2 to 5 days, 8am - 8pm, Monday to Saturday. Free on orders over £50, otherwise £4.50.
- Click & Collect
- £2.95
- Free on orders over £40, £2.95 if you spend less. Choose a collection day at checkout, next day available at some locations. Available at Waitrose, selected John Lewis shops, Shell stations and Booths stores.
- Local Collection Network
- £2.95
- Free on orders over £40, £2.95 if you spend less. Collect your delivery from thousands of local convenience shops. Your next available collection day will show at checkout.
- Evening Delivery within London M25
- £9.95
- Order before 10am to get same day evening delivery within London M25. Available 7 days a week, delivery between 6 – 11pm on a day of your choice. We’ll text you a 1-hour delivery window on the day. Delivered by 100% electric vehicles.
- Next or Named Day Delivery
- £7.95
- Delivery on the day of your choice, 8am - 8pm, 7 days a week. You'll receive a text on the morning of delivery with a 1-hour delivery window.
- Morning Delivery
- £10.95
- Delivery on the day of your choice, by 11.30am available 7 days a week.
Returns and refunds
You can return or exchange an unwanted item within 30 days of receiving it.
Please allow up to 14 days from sending the item to receive your refund.
How to return your item
Small items
Return a small item you bought online for free to a John Lewis or Waitrose shop, or one of our return locations. You can also arrange a collection using Evri or Royal Mail.
Large items - items delivered by two people, such as appliances and furniture
We'll collect large items from you. Collections are free if your item is damaged or faulty. If not, we charge a collection fee. To arrange a collection, please contact us.
Good to Know
Useful information on how this product is good for the environment and for you.
Free from
- nut
- acetone
- ethyl acetate
- toluene
- silicone
- paraffin
- peg ppg
- micro plastic
- paraben
- ethanolamine
- formaldehyde
- formaldehyde dissociate
- pigment
- ammonia
- aluminium
- sulphate
- siloxane
- phtalate
- mineral
- dye
- oxybenzone