Your simple guide to TV tech
Helping you to make the right TV choice for you
QLED
QLED TVs harness the power of Quantum Dot technology, adding a layer of microscopic molecules that enhance both colour and contrast. QLED TVs can produce over a billion (yes, a billion) colour shades for stunning vibrancy, enhanced contrast, and rich, real-world imagery.
NEO QLED
Only available from Samsung, Neo QLED refines QLED technology even further. Replacing the LEDs with tens of thousands of Mini-LEDs, every miniscule point on the screen is controlled for supreme picture quality. Enjoy staggering colour contrast, and an exceptional HDR experience with a brighter, more vivid picture.
OLED
OLED screens are made up of millions of Organic Light Emitting Diodes (not just regular LEDs). Every single one of these individually controls its own light for impeccable precision, accurate colour, true blacks, bright whites, and infinite contrast. OLED tech also means the image looks just as fabulous from any angle, motion is smoother, and the screen itself can be made thinner.
Samsung Lifestyle
The creatives at Samsung have come up with a range of TVs that are inspiringly designed to blend into the modern household. The Frame doubles as an art piece thanks to picture-at-a-gallery design. The Sero has a rotating screen (so you can mirror a compatible smartphone screen in portrait), and The Serif is a thing of beauty itself. Check the full range – they all take your home entertainment to the next level of contemporary elegance.
LED
LED TVs are back-lit by Light Emitting Diodes – it's the typical tech for today’s Full HD and 4K screens – ensuring deep, dark blacks, a rich colour spectrum, and brilliantly sharp detail for high definition viewing. Visuals come to life, and they can allow for increased energy efficiency too.
HDR
Brighter. Darker. Better. Oh, and more colourful. High Dynamic Range means an increased range of hues available, so whites are brighter, blacks are deeper, and you get a wider spectrum of vivid colour. And that means a richer picture of bold contrast – a more authentic image of how the world actually looks.
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